⸻ Meet Ella · Customer Zero · 2018 →

The robot barista, in detail.

Ella prepares premium specialty coffee, drink by drink, from bean to cup. Compact enough to fit in a lobby. Reliable enough to serve thousands of customers a day. Refined cup by cup since 2018.

⸻ What Ella is

A complete coffee experience, in 8 to 15 square metres.

Ella is a fully autonomous coffee unit. A robotic barista arm at the centre, premium grinder and espresso machine on either side, fresh milk system, cup dispenser, and a pickup compartment for your finished drink. A human host can be present to welcome customers. The coffee itself is made by Ella.

She takes orders through a mobile app, a kiosk, or directly from a brand interface. She grinds, brews, and serves each drink with the precision of a calibrated machine, and the temperature, crema, and balance of a great independent café.

⸻ Specifications

What Ella delivers.

90 seconds per drink

From order to ready-for-pickup. The average across our deployed fleet.

200 cups per hour

Peak throughput, sustained. Engineered for high-traffic environments.

8 to 15 m² footprint

Compact and modular. Fits lobbies, concourses, retail concessions.

24 / 7 continuous service

No shifts, no missed mornings. Open when your space is open.

⸻ Real moments

The cups people actually carry. The teams who actually order them.

Two photographs that say more than a spec sheet. A doctor on shift collecting four coffees for her team in Singapore. Two visitors from Holland scanning the cup before they take a sip.

Mount Elizabeth

A doctor's coffee run · Singapore

Keukenhof Holland

Scan, sip, share · Netherlands

⸻ Where Ella belongs

Four kinds of places. Four kinds of stories.

Offices

Workplace coffee, without the operations

Hotels

Banquet-grade coffee, any volume, any hour

Brands

Co-develop the next retail format with us

Events

The coffee station is now the activation